Archive for June, 2010

The Social Customer

28, Jun 2010

There has been a healthy discussion around the concept of the Social Customer that I’ve been observing and participating in, and this post was inspired by this particular discussion. Much like the debate around SocialCRM, a lot of the discussion comes down to definitions and terms. So I encourage everyone writing this post to step [...]

With Great Power Comes Great Responsibility

28, Jun 2010

Although there’s much debate about the origins of the title phrase – could it be SpiderMan, Franklin D. Roosevelt, or even Jesus? Regardless of who uttered those words for the first time (I think Jesus though , I think it’s more top-of-mind today than ever before. In the ancient land of “old media”, only [...]

Does Everyone Deserve Great Customer Service?

3, Jun 2010

(I must admit, it took me a long time to write this, and this post sat in drafts for a couple of weeks. I feel challenged at times, because I produce so much content over on the Attensity blog, and contributing guest articles for other publications – I find it difficult to write more for [...]


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