MARIA OGNEVA'S BLOG
Hello, and welcome to my blog and the digital home for my thoughts. Most know me as @themaria, my handle across most social media sites and communities. My actual, given name is Maria Ogneva, and I love writing, traveling, eating, and spending time with my new husband.
I am passionate about how social media is changing the way we communicate, help and relate to each other, share news and make the world a smaller, more hospitable place. I work at Salesforce as Director of Product Marketing on the Communities product, where my job is to help customers (and the world at large) to be successful in building communities. I learn every day, and I share my thoughts and personal growth here.
Please note that the views expressed here are my own, and do not reflect those of my employer or any of our clients.
This post was reposted from the Attensity blog, with the purpose of retaining a copy of the blogpost in my blogging portfolio. This post was inspired by Phil Simon’s post yesterday on Mike 2.0, the open source standard for information management, as well as many other blogposts. Phil’s post talks the poor customer experience that […]
I got the idea for this post while going through some travel mishaps caused by the Icelandic Volcanic Ash Cloud. Here’s a bit of background: I flew Air France to Moscow via Paris, and Delta was fulfilling my flight back to New York’s JFK’s airport (whose customer was I really? It’s still not clear). Although […]
As social media gains mainstream acceptance, companies are starting to embrace (well, not always embrace, but at least tinker with) the social and realtime communication channels in order to listen and engage with customers and consumers. But not everyone is ready to engage with the culture of openness and sharing that comes with the space. […]
(this post was first conceived 1.5 weeks ago, but unfortunately, I wasn’t able to complete it until just now, due to my heavy blogging commitments at the Good Wine Journey blog, which I as part of my application to A Really Goode Job by Murphy Goode). Last Sunday night, I went shopping for two airline […]
An unsavory customer experience today has prompted me to think of customer service. Here is what happened. I am totally swamped, and didn’t have time to run down to the neighborhood deli to grab a sandwich or to cook my own lunch. So I opted for a delivery of a salad from a nearby restaurant. […]